Do you know how long it takes to process an average
drive-thru order from start to finish? How about peak hours when your
drive-thru is experiencing the most traffic? Do you know what causes
bottlenecks at peak hours? If you answered “no” to any of these questions, how
can you expect to have great drive-thru efficiency?
Drive-thru timers are a necessity for efficiency. In depth
reporting provides insight on trends and pinpoints problem areas so managers
can tweak schedules or shift employees around to different positions to
compensate for bottlenecks. Drive-thru timers aren’t only great for reporting, most
of them have an in-store dashboard display that provides employees with a
real-time picture of what is happening in their drive-thru. Here are some
features you should look for in a great drive-thru timer.
Intuitive Color
Display—Most timers can be configured to your stores’ specific goals. The
best timers have an intuitive color display that changes from green to yellow
and red when your goal times have been exceeded.
Real-Time Comparisons—With
the ability to compare current cars to previous car averages in a given time
period, your employees can estimate about how long an order should take to
execute and work to beat that time.
Multiple Check-Points—By
timing individual events, managers can tell where processes are backed up and
can quickly rearrange staff to fill in trouble areas. If a car has been sitting
at the pick-up window for a long period of time it’s a good indication that the
kitchen is behind on the order. Managers can task an idle counter employee to
help in the kitchen until the congestion clears. If there’s a long pause at the
menu, this could indicate an indecisive customer or a preoccupied employee. If
this is the case, put someone with more experience in charge of drive-thru
orders until the bottleneck is cleared.
Optional Alerts—Some
managers prefer audible alerts to sound when employees exceed their goal. This
puts a little more haste into the process of getting orders out as quickly as
possible. Other managers and employees prefer color-changing displays or
blinking lights to notify them when an order time has been exceeded. Great
drive-thru timers will allow the incorporation of both of these options.
Reporting—In-store
and Cloud-based reporting are also important in a drive-thru timer. The best
timers will provide both so managers and owners can view real-time data in the
store or on the go.
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